Digital Engagement Services

Your Digital Communications
Partner

Talk to an Expert

Tackle your greatest challenges

Your work is harder than ever and, in the face of rising public expectations, public sector organisations must provide more targeted engagement - and all at a lower cost. Granicus’ Digital Engagement Services team helps support your top challenges by operating as an extension of your team to create digital campaigns that engage your audience and deliver your outcomes.

Rising public expectations

Let us help you create seamless digital experiences for the public and build long-term engagement with your organisation.

Large complex audiences

Break through the noise and drive citizens to action with highly-personalised messaging and engagement techniques.

Costly broadcast methods

The old channels like ads and billboards are expensive. Let us help you reach more people with digital solutions.

Increase in demand for results

Fewer people and less budget? With our team as your partner, you have an extended team of digital communications experts.

From Awareness to Action

Our team of communication experts, content writers, digital designers, and business intelligence analysts provide ongoing support throughout the lifetime of your outreach projects. Whether you are looking to grow your digital audience or analyse and improve the results of current initiatives, we can help you meet and exceed your goals.

  • Drive greater audience reach and participation
  • Improve engagement process and simplify interactions
  • Support your organisation’s goals
  • Deliver on your mission

Don’t Take Our Word For It

See the results Granicus customers have with our Digital Engagement team.

Met Office (UK)

Central

Challenge
Promote underutilised Met Office Weather App to strengthen citizen-customer experience

Solution
Deploy website overlay and leveraged Granicus Network to rapidly grow the Met Office audience. Execute strategic outreach campaign with compelling messages and A/B testing

Impact
Drove more than 21,000 visits to the app stores and resulted in 11,000 new downloads; resulting in enhanced engagement

Michigan Department of Education

Local

Challenge
Raise participation for the Meet Up and Eat Up free summer meals program

Solution
Target individuals with families across the Granicus Network of 4.5 million Michigan residents. Execute strategic email and text message campaign with A/B testing techniques, to provide information about availability and location

Impact
More than 3.6 million meals were served in 2016, up from 3.1 million in 2015.

Your Journey with Digital Engagement Services

1

Discover

A full assessment including tests of the tools and tactics that will be most effective.

2

Plan

Create a digital communications strategy based on your organisation’s unique mission

3

Execute

Committed execution of your digital strategy to increase awareness and engagement.

4

Refine

Measure key performance indicators and continue to optimise.