Empowering modern public services

Over 400 public sector organisations in the UK & Ireland work with Granicus to connect with and serve their citizens. Our govService solution simplifies customer interactions and automates service requests whilst govDelivery helps governments connect and engage with their audiences and increases their subscriber base.

Get in Touch

Versatile Solutions for Governments

Granicus solutions are purpose-built for government agencies of all sizes.

Technology Built for Government

Granicus connects governments with the people they serve by providing the first and only citizen engagement platform for the public sector. Nearly 400 public sector organisations and nearly 20 million citizen subscribers power an unmatched Subscriber Network that turns missions into quantifiable results. With comprehensive cloud-based solutions for communications and digital services, Granicus empowers stronger relationships between government and citizens.

Get in Touch

Start your journey to digital modernisation

Granicus provides the first and only unified Civic Engagement Platform for all government structures. Set up a guided tour and experience how our solutions will work for your organisation.

Granicus Digital Public Sector Awards

Finalists announced! See the 2023 Granicus Public Sector Awards finalists now.

Meet the finalists!

Start your journey to digital modernisation

Get more from the Granicus solutions with the Learning Center. Explore best-practice articles, attend virtual events and find success stories and inspiration for your next project.

Technology Built for Government

Granicus solutions are purpose-built for the public sector. Our platform provides the infrastructure, scale, reliability and security relied on by thousands of government agencies and public organisations worldwide to empower service leaders to accelerate service transformation and modernise digital services to the cloud – all at lower operating costs.

Get in Touch

Start your journey to digital modernisation

Granicus fosters the world’s largest community of digital government innovators. Our govService solution simplifies customer interactions and automates service requests. govDelivery helps public sector organisations engage with their audiences and increase subscribers. EngagementHQ is our digital engagement platform managing everything from public consultation to collaboration.

Back To Blog

Join my Council Tax Army today

Some of the best and most successful email campaigns I have seen come from the most simple ideas.. you know the ones where you go ‘why didn’t I think of that?’. This was proven when Rob at Gedling Borough Council devised a Council Tax campaign in a mission to reduce calls and in-person visits, drive up direct debit payments and get people to notify the council if their circumstances had changed. Rob’s success was quickly recognised and picked up by other authorities but not nearly enough and that’s why I have decided to write this and encourage others to do exactly the same.

Rob’s concept was this, before the bills were issued, contact the council tax payers to let them know they were on their way, advise them on what action (if any) they needed to take including calls to action for direct debit, change of circumstances and also, cross promoting other topics that they could sign up for. The reason the cross-promotion was so important was because after the campaign we had to remove all of the emails from the system to comply with GDPR. He sent this email out to 10,000 residents and saw some incredible results:

  • 70% open rate
  • 14% reduction in calls
  • £8000 worth of savings
  • 10% conversion of subscribers to other topics.

I then went to speak with Alb at Bradford and he decided to have a go as well with some equally impressive results – see below:

So, it really is that simple and with results this good, can you afford not to? Join my CT Army today, you’ll be in great company with Bradford, Gedling and Nottingham – let me know if I can help you – happy Friday!